Kate Williams joined Synergy in 2006 as an experienced senior marketing professional. She has more than 20 years experience in sales & marketing, specialising in business & marketing strategy, brand management, market research, market segmentation, communication, product development, pricing & client relationship management.

Recent management roles include General Manager, Marketing with Aviva Australia; Head of Private Banking, Marketing with UBS & National Marketing Manager, Strategy Development with KPMG.

Kate has held senior marketing management roles across private & public organisations & a senior sales position with IBM New Zealand.  She is an expert in working with diverse stakeholders & in aligning people to business strategy. She currently serves on the Board of Typo Station, a not for profit organisation that operates a 2 year program for young men at risk.

Kate is passionate about making things happen, about delivering strategy & sustainable, profitable outcomes for clients & has a track record of innovation & achievement. Her educational qualifications include a Bachelor of Arts from the University of Auckland (NZ) & an MBA from Deakin University (AUS).

Kate lives in Melbourne, VIC, AUS & works as part of our growing Asia Pacific Team. When not working, Kate enjoys the arts, skiing, hiking, running & riding horses.

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